Norwegian Fashion

Back in the United States I was never a huge shopper.  I loved clothes, but I could never seem to find what I liked.  The whole process of going through store after store with no results was incredibly frustrating.  This combined with my natural tendency to be extremely indecisive protected me from becoming a spendthrift.

Coming to Norway and seeing the fashion and shopping selection here was overwhelming.  I was in heaven.  Finally!  I could find jeans that actually fit.  The United States doesn´t really cater to the tall and skinny type.  And not everything was bright, neon, and tacky.  At first, I held back and would only get items that were on sale…but after a little while I was lured in and couldn´t resist taking advantage of the excellent shopping selection while I had it.  Apparently I have even accrued a reputation for shopping.  I was voted by my class as “Most Likely To Spend All Their Money On Shopping.”  Great.

Out of all the places that I have shopped, Norwegian fashion is my favorite!  This brings me to this post’s original topic: Norwegian fashion.

Seeing what Norwegian fashion is like has been one of my favorite parts of my stay in Norway.  Most girls wear tight jeans and loose tops.  Scarves and converse shoes are fashion staples.  Within Norwegian fashion, there are several subcategories of distinct styles.  Most people wear lots of neutrals, but some use lots of color.  The third style is more difficult to describe…for lack of a better description I would say it is “grungy”.  It is definitely a harder style to pull off, but somehow people make grungy look good!  Europeans and Norwegians in general seem to care a lot more about how they look than Americans.  Here at ACN, people are very relaxed about fashion, but I’m told that in high school everyone dresses up on a daily basis.  Very different from the sweatpants and Ugg boots that I was used to seeing in high school.

Millie’s fashion is the definition of feminine.  When I first met her I was reminded of Reese Witherspoon’s fashion in Legally Blonde.  Like Reese, Millie’s motto could be “Think Pink”.  Her fashion really stood out to me because most Norwegians shy away from bright colors, but color was Millie´s main fashion trademark.

Ida has a much more classic sense of fashion.  Her clothes are very versatile and she can really mix and match how she pairs her accessories.  Even where she wears her outfits are flexible.  She somehow manages to put together outfits that are just as fitting for a business meeting or a party.

This slideshow requires JavaScript.

It’s strange how what the people around you wear can have such a huge effect on what your own fashion sense is like.  I find myself liking clothing items that I wouldn’t have liked back in the U.S. now.  I wonder if when I move back to North Dakota my clothing taste will revert or stay the same.


“Norwegians are like coconuts. Americans are like peaches.”

Now that I’ve been in Norway for a month, I think I have a fairly good idea of what distinguishes a Norwegian from an American.  Everything that I read about Norwegians before I came here said that Norwegians are a very reserved people and can even come across as rude.  On the plane ride to Oslo, the rest of the passengers on the plane (I assume the majority were Norwegian) were strangely silent.  I sat down next to a stranger and he didn’t say a word to me the whole flight.  The bus from Oslo to Moss was the same; eerily quiet.  However, when I got to ACN I walked into a room where everyone was reuniting with their friends after Christmas break and was surprised by the level of intimacy between them.  Everyone was hugging and kissing each other on the cheeks and greeting one another excitedly.  From the looks of what I was seeing you’d think that these friends had been estranged from one another for years!  Gradually, I have come to understand the inconsistency between the social interactions I experienced on the plane and on the bus and what I see on campus.

Norwegians are very reserved in public, but when they are in a setting with friends and family they are very animated.  At first, I felt very uncomfortable walking around downtown Moss and shopping on my own.  When I walked past a group of people oftentimes they were hushed and I could feel their eyes following me as I walked by.  Granted, perhaps I have “tourist” written all over me with my American Columbia jacket (no one wears that style or brand here) and my chunky Canon camera slung around my neck.  The first time I went for a walk I felt like I was Nicole Kidman in a scene of Invasion.  Think of it this way;  we’ve all experienced that moment in a lively gathering when for some reason everyone abruptly ceases talking and the room goes from being very noisy to perfectly still.  Imagine that instant, that moment when all of the sudden you are slightly uncomfortable and wish someone would say something.  Anything!  That’s how going out to eat or walking into a small store in Norway felt like at first.

However, I’ve come to like the peace of being in public in Norway.  When I walk into H&M to shop I’m not bombarded by a sales associate with “Jeans are on sale for buy one pair, get the second pair half-off” and no one is constantly knocking on the changing room door saying, “How ya doing in there?”  When I go shopping I can focus on my shopping and I don’t have to worry about being sucked into a fifteen minute conversation with an overly chatty stranger in aisle 12.  I am still trying to get used to people not saying “excuse me” though.  If I am blocking the fridge door and someone needs to reach in and get a carton of milk, then they will just stand close to me and stare until I acknowledge that I need to move.

Norwegians in public may seem impersonal and rude but once you get to know them they are incredibly accepting and open.  I was once told, “Norwegians are like coconuts.  Americans are like peaches.”  Don’t get lost in the fruit analogy; it simply means this.  Norwegians are hard on the exterior (it’s hard to get to know them) but once you do know them you really know them.  Americans, on the other hand, are soft on the exterior (it’s not too hard to go through the typical “Hi, how are you?” spiel), but if you really want to know an American on a personal level then it is going to take some work to get through the core.

After being here for a week or two, I was really starting to appreciate the social culture of Norwegians.  I began to ask myself, “Why can’t the people in America be like this???”  So I decided to see what Norwegians think about the people in America (this topic is for another day…) and what they think of their Norwegian culture.  Here, I began to piece together a different story and regained appreciation for the values that America stands for.  Another quality that Norwegians hold to the utmost importance is being humble; I haven’t really heard anyone brag about their accomplishments here.  Some of the students are very talented singers or athletes, but I never hear it from them.  Sounds good right?  Wouldn’t it be nice if we never had to listen to anyone go on and on about themselves?  But…on the flip side of things from a Norwegian’s point of view, the pressure to be humble means not being able to speak about their dreams and goals in life.  They hold the United States up as the place where you are free to express what you want to become.  It is a place where you can speak openly about your aspirations and not have anyone label you as being prideful for doing so.